HubSpot Academy is one of the most robust online learning platforms provided by a software company.
This learning platform was released in 2012 by HubSpot, an all-in-one marketing, sales, and customer service software. Along the way, the learning platform has offered courses in conjunction with each component of HubSpot.
Getting Started with HubSpot Academy
HubSpot Academy offers nearly 500 courses across six categories:
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Marketing
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Sales
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Service
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Website Design
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Website Development
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Data Privacy
To get started with HubSpot Academy you'll first want to define a roadmap in accordance with your role. This will allow your team to do their best, most important work. The HubSpot Marketing Software Certification Course serves as a starting point for your marketers, just as the HubSpot Sales Software Certification Course is a solid starting point for your salespeople.
The Best HubSpot Certification Courses for Marketing Generalists
Marketers often serve as generalists who work on a little bit of everything. For example, on a given day, a marketer might craft a blog post, share an industry article via social media, make edits to their company website, and/or send out a newsletter to their client base. The following HubSpot certification courses would be most beneficial for a marketing generalist:
Marketers might wonder why the HubSpot Sales Software Certification Course would be beneficial. While managing their portal(s), knowledge of the sales software will allow marketers to be able to answer questions that arise from their salespeople.
The Best HubSpot Certification Courses for Sales Professionals
Sales professionals certainly understand the importance and functionality of customer relationship management. Within HubSpot, a sales team can customize their CRM portal to fit their needs. To ensure all sales reps are using HubSpot and confident in its capabilities, they should take the essential HubSpot sales courses:
HubSpot Customer Service Certifications for Service Hub
HubSpot features Service Hub, which allows your team to effectively manage customer service. Specifically, this hub provides the tools necessary to manage support requests and customer communication.
Accordingly, the Service Hub Software Certification Course should be taken by those responsible for various customer service components.
Grow Better with HubSpot
HubSpot works with its users to Grow Better. Whether you're a CEO, marketing manager, sales rep, or customer service rep, HubSpot Academy offers courses designed to help you work more efficiently and effectively.
Please contact us if you're interested in growing with HubSpot, or if you're already invested in the platform but haven't yet seen favorable results. We pride ourselves on the customer service we provide companies of all shapes and sizes from various industries.
Don’t just grow. Grow better.
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